top_title.gif (10288 bytes)



This mode enables the conversion of tacit knowledge through interaction between individuals. One important point to note here is that an individual can acquire tacit knowledge without language. Apprentices work with their mentors and learn craftsmanship not through language but by observation, imitation and practice. In a business setting, on job training (OJT) uses the same principle. The key to acquiring tacit knowledge is experience. Without some form of shared experience, it is extremely difficult for people to share each other’ thinking process.

The tacit knowledge is exchanged through join activities – such as being together, spending time, living in the same environment – rather than through written or verbal instructions.

In practice, socialization involves capturing knowledge through physical proximity. The process of acquiring knowledge is largely supported through direct interaction with people.




Ikujiro Nonaka, Noboru Konno, The concept of "Ba’: Building foundation for Knowledge Creation. California Management Review Vol 40, No.3 Spring 1998.



Site Map


Nonaka's SECI Model






Originating Ba